![ITC forays into e-commerce business with Wills Lifestyle, plans exclusive outlets for fashion sub-brands - The Economic Times ITC forays into e-commerce business with Wills Lifestyle, plans exclusive outlets for fashion sub-brands - The Economic Times](https://img.etimg.com/thumb/msid-34347058,width-1200,height-900,imgsize-113213,overlay-economictimes/photo.jpg)
ITC forays into e-commerce business with Wills Lifestyle, plans exclusive outlets for fashion sub-brands - The Economic Times
itc business portfolio: ITC exits from lifestyle retailing business, Marketing & Advertising News, ET BrandEquity
![ITC all set to shut down premium retail brand Wills Lifestyle. - Textile Magazine, Textile News, Apparel News, Fashion News ITC all set to shut down premium retail brand Wills Lifestyle. - Textile Magazine, Textile News, Apparel News, Fashion News](https://textilevaluechain.in/wp-content/uploads/2019/09/2222.png)
ITC all set to shut down premium retail brand Wills Lifestyle. - Textile Magazine, Textile News, Apparel News, Fashion News
![L Λ L I T on Twitter: "Another good example of surrogate marketing is Wills. ITC Limited had separated the brand name Wills from its cigarette division to its lifestyle division. Today, L Λ L I T on Twitter: "Another good example of surrogate marketing is Wills. ITC Limited had separated the brand name Wills from its cigarette division to its lifestyle division. Today,](https://pbs.twimg.com/media/DgrWX1lVQAI2bxM.jpg:large)